AUTHENTIC CUSTOMER VIDEO MARKETING
Your Ad campaigns & Social media will drive more traffic than the competition because shoppers trust customers!
Owners are the real experts. They're all-in, they purchased and drive it every day. 3rd-party reviewers only borrow a vehicle.
Make real human connections. Celebrate your happy customers by sharing their stories on your social media accounts.
People avoid advertising but shoppers trust customers and find real value in their stories. Makes every ad dollar work harder.
When customers say good things, you're the dealer more shoppers will choose.
Their Stories Tell Your Best Story
Price isn't persuasive. People buy based on feelings about the product and dealership.
1) People are wary of dealers, but shoppers trust customers.
2) Customer service earns trust.
3) Trust lets them spend more to get what they really want.
Your competitors all advertise the same incentives on the same inventory and send shoppers to nearly identical websites. Happy customers are the best way to stand out.
While shoppers are trying to decide where to test drive, the word-of-mouth of your customers helps them get to know, like and trust you.
The insights that led to Say-So were discovered while working for a large public auto group. Say-So was founded to offer customer focused dealers a competitive advantage over stereotypical car dealers.