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get the say-so

Improve Paid Media With Customer Influence

Video is the most effective media for marketing and customer video is the most influential. Customers add credibility, enthusiasm and emotion to your messaging, increasing engagement and ROI.

"Video drives discovery and awareness of vehicles."

Think With Google

"Video gets shoppers to the lot."

Think With Google

The message matters.

Think With Google

YOUR CUSTOMER VIDEO ASSETS

Supercharge Your Messaging

From each of our proprietary customer interviews we create videos on topics of concern to in-market shoppers. Each topic is closely related to Google's Auto Micro-Moments and correlates to one of your business units.

Whether it's social media or television, people engage more with customer content because they find it more, relevant, meaningful and valuable than typical "advertising" messages. For instance, our clients have realized a 300% increase in engagement and click-through compared to videos without customers.

PUTTING CUSTOMERS IN FRONT OF SHOPPERS

DIGITAL MEDIA

PUTTING CUSTOMERS IN FRONT OF SHOPPERS

SOCIAL MEDIA

YouTube Playlists

Dealership Facebook Page

PUTTING CUSTOMERS IN FRONT OF SHOPPERS

tRADITIONAL MEDIA

WHEN YOU ADVERTISE, THEY DOUBT
WHEN CUSTOMERS SAY-SO, IT'S TRUE

The Trust Gap

1) People are wary of dealers, but shoppers trust customers.

2) Customer service earns trust.

3) Trust lets them spend more to get what they really want.

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